With this year’s Miss Universe Singapore being part of virtual fashion festival The Front Row, it is no surprise that the prestigious pageant show has incorporated local fashion into every aspect of its competition. With photoshoots showcasing local designers from Design Orchard, Tria the Label, Max Tan, Charles & Keith and ITT Swim, the Singapore fashion scene is celebrated in the lead-up to the crowning of our 2021 winner, who will be revealed in a livestream on 17th September 2021, 9pm.
Before the finals take place next week, members of the public can enjoy the lush spread of photos and fashion films creatively shot around Singapore, showcasing the finalists posing at iconic locales such as Raffles Hotel, Dream Cruises, The Intan, and Genting Dream on The Front Row. In a new photoshoot, the finalists are dressed in stunning, one-of-a-kind gowns by veteran homegrown couturier, Frederick Lee, tailored to fit each individual contestant.
Frederick Lee’s long list of accolades include and are not limited to: Designer of The Year Singapore Fashion Awards in 2004, Cleo Fashion Awards Designer of the Year in 2006 and Asian Top Fashion Designer in 2009 by Fashion Asia China. Frederick was also announced as a member of the Asian Couture Federation in 2013 alongside renowned fashion designers Guo Pei and Michael Cinco. Frederick’s designs have also graced red carpet events, such as the World Premiere of Crazy Rich Asians, as worn by actress Selena Tan.
Each model also pose with the Miss Universe Singapore crown, which was made with sustainable diamonds by The Better Diamond, and designed by Marilyn Tan, founder of local jewelry label Marilyn Tan Jewellery. Taking inspiration from traditional Peranakan jewellery, the lab-grown diamond-encrusted crown is worth almost S$100,000, with almost 677 diamond pieces at a total of 33.41 carats and 92.3g in silver weight. The crown itself also represents Singapore, with five stars each representing one of the country’s virtues in our national flag, with waves at the base of the crown representing our resilience as an island nation.








During the finals on 17th September, the finalists will go through a series of competition rounds including swim wear, evening wear and a Q&A interview round. This is also the first digital Miss Universe Singapore finals, and the winner will represent Singapore at the 70th Miss Universe international competition in Eilat, Israel, this December.
Miss Universe Singapore will be livestreamed on 17th September 2021, 9pm as part of The Front Row. Follow Miss Universe Singapore on Instagram @missuniversesg
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