There’s no doubt that festivals have always been insanely popular among both younger and older generations. That’s because they are a perfect way for people to relax, have fun, and enjoy some great music.
We are grateful for the fact that their popularity has never subsided, in fact, it has even increased over the past couple of years. But no matter how spectacular all of it may look to you at first glance, the truth is, it’s not so easy to organize one.
And that’s particularly the case if you’re planning on having a big one. However, with some helpful tips that we’re about to mention today, you’ll be able to plan and organize every type of event and turn it into something successful.
Set Important Goals & Have A Meeting With Your Clients
If one of your clients asked you to organize a festival, then it would be advisable to schedule a meeting during which you’ll ask some very pivotal questions. This way, you’ll have a clearer picture of this entire venture.
In these types of situations, it’s always a good idea to ask your clients a couple of questions, they include:
- To give you the list of their favorite festivals and to enumerate the things they love about them the most, in terms of overall design, atmosphere, and other elements. And then, it would be wise to discuss the elements they despise so you could avoid adding them.
- How do they want the festival to be remembered?
- Why is this festival so pivotal for your client?
Do You Need A Helping Hand?
As we stated in the beginning, organizing a festival is far from smooth sailing, mainly because there are so many things you need to obtain. Therefore, you need to consider hiring festival gear and essentials because these items cannot easily be found everywhere. But don’t let this stress you out.
Namely, there are a lot of phenomenal websites where you can acquire anything that’s crucial for this sort of event, starting from, food stalls, various kinds of decorations, portable toilets, and many other things.
Do Not Wait Until The Last Minute!
This is especially important if you are doing this all by yourself, or with the help of a small group of people. Then you simply cannot wait until the very last minute. Don’t forget that these types of events require some serious preparation, so be sure to start planning as soon as possible!
If you plan on organizing a festival that can be perceived as large, then it would be advisable to begin planning everything at least three months in advance, however, if you’re able to, you can start even sooner.
When we say bigger festivals, we refer to those that will welcome at least 500 people. On the other hand, if we’re talking about something smaller, then one month will be enough.
Performers And Budget For Them
If you’re organizing this for yourself (meaning to fulfill one of your dreams) and not for any specific client, then we assume you have certain artists in your mind you want to perform at this event.
If that’s the case, then you need to find a way to reach out to them but keep in mind that you might not be able to gather all of them for a variety of different reasons. Now, if you’re planning on having performers who can be defined as big names (so-called headliners), then make sure to contact them first and then, later on, focus on the “smaller” ones.
And do it as early as you can. Once you get a list of who is coming, then you need to figure out the amount of money you will need to set aside for their performances. If you conclude that you do not have the means for all of them, then maybe you should consider accepting some donations, or such.
Properly Advertise Your Festival
If you want this festival to attract lots of people, then you need to properly advertise it. You can do so by using your social media platforms, email marketing, pay-per-click advertisement, and why not, even local media, like radio stations, newspapers, and others.
A perfect way to effectively market this event is by emphasizing what separates it from others, and by accentuating all the positive sides of it, such as artists who’ll be performing, foods you’ll be serving, and other things that most people generally are drawn to.
We are not gonna lie to you. Organizing a festival does require a lot of effort, time, and commitment, however, once you see how everyone is enjoying this event, you won’t regret a single second you spent planning.
