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F1 Grand Prix 2019: International Designers Frieda Brides and Local Brand Mr. G to Showcase Collections at Amber Lounge Singapore

Screenshot 2019-08-07 at 10.21.44 PM

With the Amber Lounge’s returns to Singapore this September, so will its annual Fashion Show, this time seeing international models and motorsport drivers showcase this season’s collection of VIP couturier by Frieda Brides and Mr. G.

Taking on the theme of ‘Ice White’, Frieda Brides represents an array of exciting, bridal designers from different corners of the world, who will unite at Amber Fashion to curate a collection of fresh, stunning, elegant, timeless bridal gowns. Established two years ago, Frieda Brides has been widely featured on Singapore Brides, The Wedding Scoop, The Wedding Notebook, and Her World Brides. Frieda Brides has also been voted as among the top favourite’s bridal boutiques in Singapore by Expat Living readers in 2019, and encapsulate youth and freshness with an emphasis on romantic, uncomplicated and stylish gowns.

Said Frieda Brides in a statement: “Formula 1 has always been one of the most exciting events in. We are so honoured to be part of it as one of the brands showcasing at the Amber Lounge Fashion Show, which is such an innovative concept, bringing together motorsport, entertainment and fashion… all the best things in life in one place!”

Meanwhile, Gary Ong and Jonathan Wong established their Singaporean-based tailoring label Mr G in 2014, with the prime focus of providing a wardrobe to take all clients effortlessly through every significant milestone in life, creating elegant, timeless pieces. Mr. G began as one of the pioneer travelling suit-makers in Singapore where bespoke tailoring was matched with the utmost convenience and comfort of the client.  This personalised service remains the ethos of Mr. G with the establishment of his first flagship showroom in the heart of Singapore, and the brand has already worked with celebrities such as actors Alan Wan and Benjamin Kheng, DJ Kimberly Wang and Mediacorp’s award-winning host artist, Lee Teng.

Said co-Founders Gary Ong & Jonathan Wong: “Amber Lounge’s events are a hallmark of a lifestyle that is both aspirational and luxurious. Although luxurious, the idea behind the Amber Lounge Fashion Show is actually something that is symbolic as the models walking on the runway are not professional models, they are actually drivers who have spent their whole life honing their craft and living up to the passion of racing. This makes the event much more meaningful and not just a show of aesthetics, it has become a celebration and a tribute to the tradition of racing.”

A silent auction will also run alongside the Fashion Show to raise funds for Make-a-Wish Singapore, in aid of children battling a critical illness. The Fashion Show will then be followed by two euphoric Amber Lounge After Parties, which will feature world famous personalities, VIP’s and Formula 1 drivers partying the night away with International DJ’s and live acts.

The Amber Lounge Singapore is open on 21st and 22nd September 2019 from 11pm – 6am. To make an auction donation, purchase tickets or for more information on Amber Lounge Singapore, email singapore@amber-lounge.com or book online.

F1 Singapore Grand Prix 2019 runs from 20th to 22nd September 2019. Tickets available here

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